Today, when individuals and companies seek to create breakthrough products, they face design barriers like lack of experience or limited resources. This is unacceptable because it restrains the creation of products that could enhance people's lives and disrupt industries for the better.

We envision a world where design doesn't hold back aspiring innovators and entrepreneurs. To make this vision a reality, we empower change-makers with design knowledge and tools to bring their visions to life, adapt to a fast-evolving marketplace, and meet increasing customer expectations.